Saturday, August 31, 2019

Nintendo market analysis

1.   Who is the market?Nintendo is a gaming company. The company’s gaming is almost entirely concentrated on electronic games and interactive entertainment. Its main products are video games, handheld games and console games (Nintendo Corporate)2. Who is the target market?The target market of gaming companies are people in the age group of 5-34 years. However, the growth in this industry is occurring in the demographic of 18-34 years (Rye)3.   Who is the served market?The primary target market which Nintendo serves is to the 5-17 year old gamers. However, choice for buying such games lie with their parents, Nintendo also has an indirect target in them (Rye)4. What is the size of the target market?Currently the Video game market is $19 billion dollars, with about $8.4 billion dollar market in US, and $9.8 billion dollar market in the Asia Pacific region (Kolodny 2006)5. How fast is the market growing (%/yr)?PricewaterhouseCoopers predicts that by 2010 the video game market should grow to $46.5 billion. This means an average compount annual growth rate of 11.4%. The US market is likely to grow at the rate of 8.8%, to hit $13 billion in 2010, and the Asia Pacific market is likely to grow at the rate of 12.3% to hit $17.4 billion by 2010 (Kolodny 2006)6.   How far the market is penetrated (%)?Nintendo of America has achieved remarkable market penetration. It's estimated that 40 percent of American households own a Nintendo game system (Brown 2007). Worldwide Nintendo’s market share is 21.2% (Shim 2005)7. What are customers` current needs?Currently the video game customers need games which are aimed at adults rather than kids. The game market for kids, has reached its saturation, and the need of the hour is building games aimed for older people (Borow 2003)8.   What are customers` future needs?In future, with the wider spread in online and wireless games, customers need to have video games which will be less expensive and portable. They would a lso need to have these systems easily run in a network, which is the prime reason for the rage of PC games (Jackson)9.   What are current distribution channels?Nintendo’s products can be either brought off the shelf from various game shops; currently there are many games which could be played online too. In addition, Nintendo also plans to go in for digital distribution with the Wii and Virtual console distribution channels (Nintendo Corporate)10. How price-sensitive are customers?Nintendo was earlier known for price fixing, when the customers were more interested in the product than the price. The advents of wireless and online games have reversed the trend, where the customer goes for buying the least expensive of the products, if the quality is good (Molnar 2007)11.   What is the current pricing strategy?The current pricing strategy of Nintendo is by continuing their investment with the GameCube. This has allowed them to keep hardware development and manufacturing cost s down. This has made theme only current generation console that has profited from the hardware at the time of launch (Molnar 2007)12. What are some market/customer trends?Despite the great figures of growth etc, the market share for the console markets will be decrease with respect to the entire gaming market. This is due to the shifting of customer interests from console games to online and wireless games, which are seeing an explosive growth rate (Kolodny 2006).ReferencesBorow J, â€Å"Why Nintendo won’t grow up†, January 2003,https://www.wired.com/2003/01/nintendo-4/Brown R, â€Å"Achieving a fast Return on investment†, 2007http://www.hytrol.com/web/casestudy.cfm?id=35Jackson, â€Å"Where you should compete†,http://www.lek.com/UserFiles/File/Jackson_ch01.pdfKolodny L, â€Å"Global Video game market set to explode†, 23rd June 2006, Nintendo Market Analysis Who is the market? Nintendo is a gaming company. The company’s gaming is almost entirely concentrated on electronic games and interactive entertainment. Its main products are video games, handheld games and console games (Nintendo Corporate)Who is the target market? The target market of gaming companies are people in the age group of 5-34 years. However, the growth in this industry is occurring in the demographic of 18-34 years (Rye)Who is the served market? The primary target market which Nintendo serves is to the 5-17 year old gamers. However, choice for buying such games lie with their parents, Nintendo also has an indirect target in them (Rye)What is the size of the target market? Currently the Video game market is $19 billion dollars, with about $8.4 billion dollar market in US, and $9.8 billion dollar market in the Asia Pacific region (Kolodny 2006)How fast is the market growing (%/yr)? PricewaterhouseCoopers predicts that by 2010 the video game market should grow to $46 .5 billion. This means an average compount annual growth rate of 11.4%. The US market is likely to grow at the rate of 8.8%, to hit $13 billion in 2010, and the Asia Pacific market is likely to grow at the rate of 12.3% to hit $17.4 billion by 2010 (Kolodny 2006)How far the market is penetrated (%)? Nintendo of America has achieved remarkable market penetration. It's estimated that 40 percent of American households own a Nintendo game system (Brown 2007). Worldwide Nintendo’s market share is 21.2% (Shim 2005)What are customers` current needs? Currently the video game customers need games which are aimed at adults rather than kids. The game market for kids, has reached its saturation, and the need of the hour is building games aimed for older people (Borow 2003)What are customers` future needs? In future, with the wider spread in online and wireless games, customers need to have video games which will be less expensive and portable. They would also need to have these systems e asily run in a network, which is the prime reason for the rage of PC games (Jackson)What are current distribution channels? Nintendo’s products can be either brought off the shelf from various game shops; currently there are many games which could be played online too. In addition, Nintendo also plans to go in for digital distribution with the Wii and Virtual console distribution channels (Nintendo Corporate)How price-sensitive are customers? Nintendo was earlier known for price fixing, when the customers were more interested in the product than the price. The advents of wireless and online games have reversed the trend, where the customer goes for buying the least expensive of the products, if the quality is good (Molnar 2007)What is the current pricing strategy? The current pricing strategy of Nintendo is by continuing their investment with the GameCube. This has allowed them to keep hardware development and manufacturing costs down. This has made theme only current generat ion console that has profited from the hardware at the time of launch (Molnar 2007)What are some market/customer trends? Despite the great figures of growth etc, the market share for the console markets will be decrease with respect to the entire gaming market. This is due to the shifting of customer interests from console games to online and wireless games, which are seeing an explosive growth rate (Kolodny 2006).ReferencesBorow J, â€Å"Why Nintendo won’t grow up†, January 2003,http://www.wired.com/wired/archive/11.01/nintendo.htmlBrown R, â€Å"Achieving a fast Return on investment†, 2007http://www.hytrol.com/casestudy.cfm?id=35Jackson, â€Å"Where you should compete†,http://www.lek.com/UserFiles/File/Jackson_ch01.pdfKolodny L, â€Å"Global Video game market set to explode†, 23rd June 2006,http://www.businessweek.com/innovate/content/jun2006/id20060623_163211.htmMolnar J, â€Å"The Wii Played an impressive opening†, 22nd March 2007,http:/ /blogs.spouting-tech.com/thepensivegamer/2007/03/the_nintendo_wi.htmlâ€Å"Nintendo Corporate†, http://www.nintendo.com/corp/Rye C, â€Å"Market Research: Nintendo DS – Marketing strategy†http://court.ryefamily.net/files/Nintendo-DS-Marketing.docShim R, â€Å"Next-gen Consoles take front stage†, 12th May 2005,  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   http://www.zdnetindia.com/news/features/stories/121828.html

Friday, August 30, 2019

A Look into Beauty and Femininity

Watching men in films and television advertisements shaving their hairs in their head, armpits and other parts of the body appears to be quite a familiar scene. It does not, in any literal or figurative sense, compel the viewer such as the common individual to rise up in arms and protest against it as it may produce a reason for the person to condemn whatever it is that disgraces the society. It all seems normal to think that these manly instances aired in the mass media brings no air of gloom or any hint of an untoward attitude against them.Quite on the contrary, it seems appalling to view women indecently exposing their hairs and shaving them off like men usually do especially in the broadcast media. Emotions tend to flare up and curse these instances as if it was something new. Indeed, the society's perception of these cases is something relatively new. Much of these have something to do with the way the society is setup throughout the ages—the patriarchal society has dicta ted the very definitions of what is acceptable from what is not in terms of gender preferences.To a certain extent, it does surprise me to be able to watch women parading their hairs right in front of the camera and shaving, pulling their excess hair—whichever way that suits them—as if it was a mandatory ritual needed to proclaim before the society how womanly they are with the way they trim their excess hairs. It is funny to think women behaving that way. But what is even more hilarious is the fact that all these times I thought women were feminine and are expected to keep themselves clean and hairless, so to speak, then here comes a bunch of men doing what women are expected to do.What do these tell us? These tell us that there is more than meets the eye. The feeling of being surprised indicates that someone experienced something quite bizarre, unusual, or even life-changing. At some point, much of these indicators will tell us that women have become the ‘laugh ing stock' or, at least, the basin of the lowliest sensibilities of mankind. This is not to say that women are indeed expected to be that way.Quite on the contrary, there is no reason to believe that women ought to be that way for the reason that gender should not exclude nor prevent one from freely exercising one's right to live one's life. Apart from the patriarchal setup the society has been placed into like a trap, the fainting presence of women in the past days have alluded to a grander and more indicting scenario—we have women cleaning themselves live in television advertisements and programs and we laugh at them, as if purifying one's self is a laughable mortal sin.This should not be the case. To my surprise, however, a certain level of intolerance permeates what has become the melting pot of gender roles—mass media. While mass media have broken ancient boundaries which isolate one man or woman from another, it has also widened the breach between what is reasona bly acceptable from what is not. There can be no fitting word other than confusion, I think, which best befits the attitude of one towards women merely sanitizing and maintaining their feminine image. What could be so wrong with that?Aren't we surprised to see men doing the same thing women are more expected to do? For social intolerance and patriarchy's sake, some reasons do come cheap. I wouldn't be surprised anymore to see women doing the same thing these days. I'd be surprised to see men cajoling themselves with scissors and wax in front of national television. It will be surprising, hilarious, and profane nonetheless. I have a feeling somewhere across the globe people are being surprised with what they see in the broadcast media.Laughing, perhaps, upon seeing a woman cleaning herself, these people shallowly half-realize an empty joke that is never to be found in a world of pure and sheer equality. But women will be women, and so will men be of their kind. Inequality looms in a world surprised to see human nature become as it is. Reference Saltzberg, Elayne A. , and Joan C. Chrisler. â€Å"Beauty Is the Beast: Psychological Effects of the Pursuit of the Perfect Female Body. † Women: A Feminist Perspective. Ed. Jo Freeman. Mountain View, CA: Mayfield Publishing Company, 1995. 167-74.

Thursday, August 29, 2019

Analysis of an allocated management practitioner article using Essay - 1

Analysis of an allocated management practitioner article using relevant organisational behaviour theory - Essay Example The organizational behaviour of an organization can also be defined as the values which contribute to the creation of an acceptable psychological and social environment within which to work (Chen & Yang, 2012). These values are based on the previous and existing knowledge of the organization that form the philosophies that hold the organization together. However, there may be different conflicting behaviour within an organization, especially the large ones, due to the different characteristics displayed by the various management teams that work in the organization. Organizational behaviour may have both positive and negative effects on the individuals involved and these among others will be discussed in this paper. While the management of an organization plays a major part in the formulation of an organizational behaviour, the employees of such a body also have a role to play in its formulation. According to the article, â€Å"How to improve staff communication† by Rebecca Clake, the organizational behaviour involves the social expectations and standards that determine the values and beliefs, which hold the people working within an organization together. Furthermore, the signs and symbols that an organization is recognized by heavily influence this behaviour and this determines the way the people who work within this organization behave, thus they are the embodiment of the organization’s behaviour. A shared language is very important in the development of an organization’s behaviour because language is the glue that holds the organization together and without a common means of communication within the organization, then the organization would collapse (Khalid, Jusoff, Othman, Ismail & Rahman, 2010). Organizational behaviour is the single most important thing that determines whether and organization will be successful or not. When one considers the article, one will find that there are four major elements of behaviour, which determine the success of an

Wednesday, August 28, 2019

Business Management concepts Assignment Example | Topics and Well Written Essays - 500 words

Business Management concepts - Assignment Example This guarantees high returns for the corporate or organization because there is no manual work force required besides machines are much faster than a person’s memory. This technique reduces time spent during manufacturing process besides increasing output speed hence resulting to increased production. In this way, when the jobs are well scheduled their execution is at almost the same time besides being mapped to the processing unit after they are done. Moreover, some factors such as absenteeism alter productivity in case they are common besides if the company has a flat rate output of sixty-two computers in a day it simply means that it is not an effect of workers not being present. Besides, quality problems may not have much impact on production, as they are capable of making sixty-four repairs in a day. Cheating on size or content of some goods or products is among the common unethical business acts practiced by many corporates (Mandal, 2010). This refers to deception in advertisement whereby a product is made to appear much better or bigger that its exact quality size. By doing this, the corporate proofs not to be adhering to the ethical principle of being honesty (Ferrell, Fraedrich & Ferrell, 2010). Honesty entails maintaining morality in all actions and communications. This principle calls for the business owners not to deceive or else mislead their clients by either providing them with partial truths and overstatements among other vices about their goods or services. This is because upon realizing the clients may lose trust on the company’s products, hence cease buying from them. As the CEO, I will ensure honesty is paramount by briefing my staffs who draft advertisements that they should be taking the actual pictures of the item intended to be advertised and include it s mass as well as dimensions. Through this act, my clients will have a clear picture of my products besides which will make them build some trust on the corporates products. Copying

Tuesday, August 27, 2019

Prehistoric, Egyptian and Mesopotamian Civilizations Essay

Prehistoric, Egyptian and Mesopotamian Civilizations - Essay Example The essay "Prehistoric, Egyptian and Mesopotamian Civilizations" overviews some of the contributions from the Prehistoric, Egyptian and Mesopotamian Civilizations that still influence the modern world. For instance, the economic, that we practice in the modern times, is majorly influenced by the pre-historic times. Basic pottery and articles used in the homes of people are the contributions of the pre-historic civilizations. There are various contributions that the Egyptian civilization made in terms of humanistic grounds that are widely practiced in the present times. Despite the initial lack of alphabets, Egyptians were able to invent the art of expression through writing. Egyptians also made a groundbreaking contribution to astronomy. They created a calendar on the basis of prediction of an eclipse that was followed by sowing seeds and harvesting the crops. In addition, Egyptian civilization contributed in the field of medical as they were able to preserve the dead bodies by using compounds and mixtures. In this similar manner, they were able to undertake surgery. Mesopotamian civilizations left the tool i.e. art of creating artifacts that are used to represent the ideas and technology of the past for future generations. The irrigation system used in the present times has the base from the Mesopotamian civilization. Through the above assessment of different contributions from the three civilizations, it can be stated that present times are full of comforts and tools that were created in the past by our ancestors.

Monday, August 26, 2019

Economics College Essay Example | Topics and Well Written Essays - 500 words

Economics College - Essay Example This event has crippled the economy, leading to a quarterly decline of 1.4% in the third quarter. The attack has "shut down the economy for several days and has had a lasting impact on tourism, the airline industry, and other businesses" (Economists Call it Recession 2001). In an annual basis, the US economy only managed to grow by 0.8% during 2001. The economy has entered a moderate state of recovery during 2002 where it posted 1.6% annual GDP growth. Recognizing the slowdown in the economy, the Bush administration planned to stimulate consumer spending and investment through the use of tax cuts. This fiscal policy was implemented in July 2003, taking immediate effect in the next quarter. The US has enjoyed an annual growth rate of 2.5% during that year which is strongly fueled by the rise in personal consumption expenditures coupled by a higher level of government spending. Also, the tax cut has been effective in creating jobs and boosting business growth. From 2004, the US economy has been posting growth at par with its pre-recession rates. GDP in 2004 rose by 3.9%, which 0.2% higher than the 2000 level. Annual growth rates in 2005 and 2006 are 3.2% and 3.4%, respectively.

Sunday, August 25, 2019

Attention Deficit Hyperactivity Disorder Research Paper

Attention Deficit Hyperactivity Disorder - Research Paper Example There are unique behaviors associated with ADHD. Some of these include difficulties in maintaining focus, becoming easily distracted, a child being easily bored, difficulties in becoming organized and completing a specific task, daydreaming etc. Research indicates that ferritin is one of the major contributors to these behavioral problems that are reported by both the teachers and parents. Iron contributes largely towards brain development. As a result, ADHD has been potentially linked with ID for different reasons. First, it is a disorder that appears during early childhood periods. Second, studies have linked ADHD to dopaminergic dysfunction. Nevertheless, iron supplements were found to have been attenuating ADHD symptoms in children with ID. There have been different opinions of if oral contraceptives affect bone density in reproductive-aged women. Research was conducted and a conclusion was reached that oral contraceptives have no change on the bone density therefore erasing fears that these drugs might have been causing ADHD in children In conclusion, iron is an important component in brain development of a child. In addition, it contributes heavily to the formation of body neurons. As a result, expectant mothers are expected to take a balanced diet in order to supply the fetus with enough iron.

Saturday, August 24, 2019

Occupy Wall Street Movement Coursework Example | Topics and Well Written Essays - 1000 words

Occupy Wall Street Movement - Coursework Example This coursework follows a world-wide phenomenon, known as The Occupy Wall Street movement, that started in 2011 on September 17 on Liberty Square in Manhattan’s Financial District. This movement spread across the 100 cities in the United States as well as 1500 cities globally. In this coursework the history, motives and effects of the movement are analyzed. The movement was intended to seriously question role of multinationals, corporate and banks in specific that have played significant role in causing the recession. The researcher focuses on the main single motive behind the movement of Wall Street, that was to force businesses and to balance the power across the board. This simple motive united many people of different social classes, celebrities and politicians. In this coursework the rising inequality in the United States topic was also well described as one of the movement's motives. The Occupy Wall Street movement erupted against inequality to support equal pay for everyone in the corporative structures regardless on their nationality, gender or skin color. In conclusion of the coursework, it's author states that the movement of Occupy Wall Street, despite celebrated its anniversary recently, seemed to fail and analyzes three possible answers as to why it happened. Hence, though OWS is still being supported by some people, it may only leave marks in the history as being one among the movements that might lead to world change but does not appear to sustain as single change driving movement.

Friday, August 23, 2019

English Essay Example | Topics and Well Written Essays - 2000 words

English - Essay Example Generally, when a writer produces a work, it comes in market in its original form and then it is presented to any other entity with its right and license to translate it to other languages to get it a place on international level. Such translations get feedback comprising of appreciations and loopholes both by the people having command on both original and translated languages which helps later to consider the drawbacks and produce better translations in future (Kovac, M., and Wischenbart, R., 2012). Translation of books into English language was not always appreciated as in Australia many authors did not like the Australian stories translated into English with so many changes in the text and wanted the youth to read original version of the stories (Nick Earls, ABC Premium News, 15 July 2009 i Allington, D., 2012). African writers also prefer to write in their own language and want Africa to be the centre of their literature. By doing this they do not aim to refuse the English stream rather they only wish to see things from African perspective. Ngugi is of the view that the Oral Tradition is important but it cannot replace the Modern African Literature. To remain loyal to the literature is to stick to the history and assimilate and embrace the traditional thoughts and so not losing the roots (Ngugi, 1986, p. 94-5). In the clip we observe South African writers’ reasons behind choosing language as a medium of their writing. Hambidge prefers to write in Afrikaans as it is connected to her identity. Moreover, she can express her thoughts and emotions in her own language in the best possible way. Magona and Ndebele see Afrikaans as the language of oppressed nation. Ndebele opts English for her writings as it is a language of opportunity and fame for its being international language Magona, though, prefers to write in English but she feels that she cannot write like Jane Austen and it involves both conscious and unconscious factors which shape thought language (U214, DVD 3, Clip 20.1, ‘Choosing to write in English’). While translating a language into English, problems may arise at lexical level. There may not be an alternative word available and a set of words express the meanings so it lengthen the sentence. For example in Russian language there is no separate word for ‘cloud’ rather there are words for different kinds of clouds so it makes the translator to interpret the kind of clouds relying on the context and present a different expression from the original sentence. This does not mean that Russian language is richer than English and provide finer details regarding vocabulary. In some other cases, Russian language has no separate word for ‘arm’ or ‘hand’ rather there is a single word ‘ruka’, so every time the translator encounters this word, he faces difficulty in interpreting that whether the writer is talking about ‘arm’ or ‘hand’. These pro blems are solved by using other words such as ‘fist’, ‘palm’ or ‘from shoulder to fist or wrist’ but it results in comparatively longer sentence. So, such lexical gaps between languages make it difficult to create a perfect translation (Cook, G., 2012). Cook observes the difficulties that become a challenge while translating other languages into English. Referring to the translation of the Chinese film ‘

SEMESTER PROJECT Thesis Proposal Example | Topics and Well Written Essays - 250 words

SEMESTER PROJECT - Thesis Proposal Example The food chain is famous for customising and evolving as per the consumer preferences. This philosophy helped McDonalds succeed in 119 countries, including culturally-sensitive Arabian and South-east Asia nations. Thus, it can be described as unstable. Subway, though an International fast food chain, spread over 98 countries, is narrower than McDonalds, as the former targets the health-conscious customers, who propose to eat fresh. Its nutrition focus made it possible to establish franchises in churches, hospitals etc too. Comparatively, the menu also speaks the same, as the product portfolio includes sandwiches, salads, burgers, sides and soft drinks (Doctors Associates Inc., 2009). But for the minor modifications to suit the local religious beliefs, not many changes are made in the menu. So, Subway has a more or less stable outlook, as compared to McDonalds. Coming to the boundaries, McDonalds is highly permeable and attracts customers, right from its clown, Ronald and its golden arches welcoming them. The seating arrangement, ambience, the first part of their tagline, ‘Get them in’ reinforce this ideology. The turnover rates at store level are found to be low, showing its impermeability in this aspect (Francis, 2011). The logo, flashy ‘open’ board and long working hours bring customers to the outlet. But, the limited number of tables and less store space make Subway unlikely destinations for catching up with friends. It operates more on take away mode and therefore less permeable than McDonalds. High employee attrition rates have also been observed at Subway, mainly due to low levels of satisfaction, which declare its permeability (Schlosser, 2001). McDonalds has a complex activity system, which guarantees competitive advantage (Pride & Ferrell, 2007). The laborious and long procedures also make it inflexible. Subway heavily relies on franchising. The complex and inflexible activity system is thus transmitted to the all levels, emphasizing the

Thursday, August 22, 2019

Internet Marketing Essay Example for Free

Internet Marketing Essay Topshop is clothing store selling clothes, shoes and jewellery; they have stores in nearly all towns across the UK. Topshop also has an online store that you can buy they’re products from and they deliver to your home for a small price. You can order your chosen products wherever you are in the world, as they deliver worldwide. Also on the Topshop website you can choose the language preferred to shop online making it easier for people to use. If you change the language to shop on the Topshop website the currency automatically changes. This allows the business to sell globally, which will make them a lot more profit. Topshop also use social networking sites and mobile apps to support their communication, as they have a Facebook and Twitter page to promote their products and answer any questions from customers. Also Topshop have a mobile app so you can save, send and share all your favourite looks, and shop the pieces you’re after from their website. This is a great way of promotion as everyone today uses social networking websites, so it’s a way for them to be seen and keep up to date with what people are wearing and what people want. Topshop can also promote their last minute promotions such as sales through their website and mobile app. There are plenty of advantages for this, as not only is it money efficient it’s quick and Easy and can be seen by a lot of people. Using their website to promote sale is money efficient as they already have the website and the staff working it, if they printed out flyers or advertised in magazines etc. it would cost a lot more and it would probably be seen by less people. Topshop also sells ranges from different designers other than themselves; I think they do this to attract customers who buy from them specific designers to buy from them. Also this gives them a lot more variety and they will make a profit from it. ASDA also have an online store, which they sell everything from food to car insurance. ASDA tries to engage customers on their website by the use of videos, slide shows, animated backgrounds and their own radio station you can listen to online. They do this so people will want to look further into the website and hopefully buy the advertised products. Also the slideshows appears on the home page of the website, so people can see everything they provide on the first page. ASDA have a lot of competitors such as Tesco, Sainsbury’s etc. so they are constantly updated and new things to their website to beat the competitors. ASDA have identified new market development opportunities such having an in store opticians and pharmacy, doing this not only helps them make a profit but it keeps them ahead of their competition. River Island communicates with their customers through their website very well as they give customers a choice to make an online account; this is so the customers can keep record of their orders, order faster and efficiently. This helps them understand their customers as they know what their customers want and it benefits them as they know what sells the most and is popular with their target audience. River Island’s website provides the opportunity for the customers to use their online size guide for both men and woman, so their customers buy the correct sizes that customers will feel comfortable in. I think this is really effective for both the business and the customer, as the business will have fewer complaints and returned from the wrong sizes. For the customer this is good because you know that you will defiantly buy the size that fits and you don’t need to worry about sending them back or not having an outfit on time.

Wednesday, August 21, 2019

Governments Role In Conservation Of The Environment Environmental Sciences Essay

Governments Role In Conservation Of The Environment Environmental Sciences Essay Wide spread on climate change and global warming has been immensely forced the nations to the sustainable development. Environmental challenges in various bio diversity in balances has been wide spread more over the world. Improper Land Use Planning and Bio diversity in balances to the Conservation of Micro ecosystems is challenging to whole nations. Sri Lankan challenges however have been land degradation due to Soil Erosion, depletion of Coastal Resources, Waste Disposal, Loss of Biodiversity and Inland water Pollution, from where Sri Lanka is poor on waste disposal as a matter of priority. Some LAs, NGOs, the private sector have initiated waste treatment practices such as composting of waste at household level, recycling of waste materials, incineration and landfills. International conventions protocols treaties on environment has been keeping strength to conservation prevention of the environment. Role of government as the policy maker is crucial in the context of conservation prevention of the environment. In Sri Lanka post conflict era has been the Elysium for the sustainable development. Various naming programs authority bodies urge to impose policies practices on conservation prevention of the environment. While laws policies imposed, Sri Lankan government is boosted on all the blooming programs.. However common conflicts on human nature issues still and prevailing situation in most of the rural areas. Also government should consider on the international bodies come in the face of nature lover whether they have the genuine interest or other motives Most importantly, the government should be very careful whether it would affect the sovereignty of the country. Many more responsibilities to be taken and practices to be monitored by the Sri Lankan government to ensure conservation and protection of the environment. Introduction Environmental conservation is the maintenance of the habitat, or preservation of the environment. Environmental protection is a practice of protecting the environment, on individual, organizational or governmental level, for the benefit of the natural environment and (or) humans. Due to the pressures of population and our technology the biophysical environment is being degraded, sometimes permanently. This has been recognized and governments began placing restraints on activities that caused environmental degradation Global warming climate change is in a whistle blowing topic in the present world. By decades passed by all the high powering technological movement has vastly blind the human nature and the future resources remain in the world. While men stepping in to the moon by one hand on the other hand vastly destructing the natural environmental balance. Though all the regulation bodies trying to get into the one table to get on unite on the conservation protection of environment, some the main world hasnt been able to pull their genuine effort towards the reality, as an example British petroleum oil leakage is a significant moment where invaluable marine species has been polluted destroyed due to the oil leakage. Increasing human pressure on the environment increases the counteraction the quest for designation of more land and sea areas for protection. The boosting trend of designating more sites of protection has been noticed in the last years in the world. The area that could be designated as protected to balance the economic pressures is becoming scarce. Identified key challenges in this sector have been mainly broad down as follows. Environmental Challenges Today the challenges in this sector have been identified materialize in all ends through out the world. Therefore number of environmental threats challenges is on the air Improper Land Use Planning Inappropriate planning of usage of Land Depreciation of Forest Cover (Deforestation) Reduction of remaining forests Land Deprivation ( Soil Erosion, River Sedimentation; Desertification,) Insufficiency of Drinking Water to the humans Environmental Pollution (Air, Water Soil ) Loss of Biodiversity ( Degradation and loss of Natural Habitats ) Ozone Layer Reduction Green House Gas Emission and Climate Change Natural Disasters and Earth Slides Lack of Responsibility towards Values Accounting of Environment Increasing risk to rare species Unsound Management of Natural Resources Unsustainable Development Activities (Unsuitable Agriculture Expansion and Settlements) Misuse of sea coral reef and inland earth mining. Uncontrolled Mining of Sand and other Minerals Spread of Alien/ insidious Species Introduction of Genetically Modified Organisms Hard, unsafe and Industrial Waste generation Health Hazards Related to Environment Pollution. Wildlife reduction In the context of the above unbeatable challenges human beings have been more more victims of the nature. As an example Tsunami 2004, damaged mostly South Asian countries. Therefore it should be the one and only challenge where all nations fight for. From from the Eighteenth century to the Twentieth globally known practices regulations have been imposed. International conventions, protocols treaties on environments have been powering bodies of this. International Conventions, Protocols Treaties on Environment Convention on Wetlands of International Importance Especially As Waterfowl Habitat (]971) Convention concerning the protection of the World Cultural and Natural Heritage (1972) Convention on International Trade in Endangered Species Of Wild Fauna and Flora (1973) Convention on the conservation Of Migratory Species of Wild Animals (CMS 1979) United Nations Convention on The Law Of the Sea Vienna Convention for the Protection of the Ozone Layer (1985) Montreal Protocol on Substances That Deplete the Ozone Layer (1987) Basel Convention on the Control of Trans boundary Movements of Hazardous Wastes and Their Disposal (1989) Convention on Biological Diversity (1992) United Nations Framework Convention on Climate Change (1992) United Nations Convention To Combat Desertification in Those Countries Experiencing Serious Drought And / Or Desertification, particularly In Africa (1994) International Plant Protection Convention International Convention for the Preservation of Pollution of the Sea by Oil Convention on the Continental Shelf Convention on the high seas International Convention on Civil Liability for Oil pollution Damage International Convention Relating to intervention on the high seas in cases of oil pollutions casualties The International Convention for the Prevention of Pollution from the ships (MARPOL)- 1973 Bio safety Protocol ( Cartagena) Stockholm convention on Persistent Organic Pollutants (POPs) Key Challenges for Sri Lanka Land Deprivation Due to Soil Erosion Agriculture the major contributor to the Sri Lankan GDP is affected by the degradation of land due to soil. From the total lands usable Land area is about 31% only . Production based on Land to GDP has declined to 18% compared to 26% in 1978, due to expand action of the economy. Many agricultural practices of past and present have reduced the productive capacity of soil and land in the country. Some direct and indirect factors, that add to soil erosion, are : Traditional cultivation Methods ( Chena cultivation) Insecure land occupancy with alteration of cultivation methods also causes ruin of land because land is broken down to number of plots without considering the conservation measures. The increasing rate of clearing forestry cover. Some of the crops cultivation in the hill country such as potatoes, tobacco and vegetables has led to severe erosion. Fast developments on infrastructure. Reduction of Coastal Resources Sri Lankan beaches are blessed by coastal resources where ecological processes of both land and maritime environments become interlinked and are influenced by human activities. Minus impacts on the coastal resources include: Erosion of coastal area (about 1 meter per year) due to river daming, sand mining, collection of coral rubble and removal of coastal vegetation) Reduction of flood buffering capacity of mangroves, in lagoons. Removal f coral reefs as a result of human activities and increased sea temperature. Unplanned fishing practices. Infrastructure construction. Loss of Biodiversity Loss of biodiversity is due to several pressures arising from the following activities: Population increase and conversion to other land uses Removal of materials/species from the wild Competition between foreign species and native species Lack of understanding of scientific management Under-valuation of biodiversity Inequity in ownership, in balance distribution of benefits to community Legal and institutional systems that promote activities detrimental to biodiversity conservation Environmental interlinking system known as Bio diversity is mainly reduced due to ruining of natural eco system, loss of genetic species material. Waste Disposal Number one conflict in Sri Lanka is today the waste management. Especially urban areas are flooded with waste. Lack of management of the authorizing bodies and also the human behavior and attitude towards the waste disposal is very poor in main city limits. This risk has cause major health issues where number of people has been killed by dengue recent months. Although many talks waste disposal is not only a governments duty. Government can implement policies formalize but the governing agencies has to over see the practical situations. Community has a major responsibility towards the solid disposals. Risk arises in the area where hospitals industries located. Governing agencies has major issue on lack of resources to overcome tones of waste mountain management. On the other hand during the rainy days urban areas are flooded within seconds due to poor waste management methods block of drainage system. This also causes pollution of ground water and natural habitats. Major issue is f acilitating insect breeding such as mosquitoes Inland water Pollution Misuse of agro chemical fertilizers has polluted inland water ponds, reservoirs, streams and rivers. Sri Lanka is proud on having man made reservoirs where most international engineers are surprised by the ancient technology we owned. Development in the industrial sites urban areas has caused water pollution in many ways. Recent International Conventions, Protocols Treaties on Environment Vienna Convention for the Protection of the Ozone Layer (1985) Montreal Protocol on Substances That Deplete the Ozone Layer (1987) Basel Convention on the Control of Trans boundary Movements of Hazardous Wastes and Their Disposal (1989) Convention on Biological Diversity (1992) United Nations Framework Convention on Climate Change (1992) United Nations Convention To Combat Desertification in Those Countries Experiencing Serious Drought And / Or Desertification, particularly In Africa (1994) International Plant Protection Convention International Convention for the Preservation of Pollution of the Sea by Oil Convention on the Continental Shelf Convention on the high seas International Convention on Civil Liability for Oil pollution Damage International Convention Relating to intervention on the high seas in cases of oil pollutions casualties The International Convention for the Prevention of Pollution from the ships (MARPOL)- 1973 Bio safety Protocol ( Cartagena) Stockholm convention on Persistent Organic Pollutants (POPs) Role of government By reasoning out the convention and protection of environmental issues it is the National governments who has important role in this context. Policy making to the powering agencies educating community many more activities lies on them.Internationaly most of the developing countries has imposed rules on clean environment. National government can impose rules policies while provincial authorities can practically implement the good environmental practices.International monitoring agencies also playing major role by funding environmentally sound projects. This has been the practice and it has been added to the accounting practices where feasibility reports are combine to a sustainability reporting. Environment protection is another important role where governments responsibility is to codify laws regarding pollution, convention and sustainable uses of natural resources. As the funding agent for low enforcement there role is immensely crucial. Though huge technical measures are been world spread on climate change global warming individual countries can contribute on their own to reduce the impact. Alternate energy generation projects are the new industrial practices which add numerous values to the enviromental issues. Now developing countries urge to buy carbon credits from poor countries where new economical intangible market has been created. This has lead to huge cash generation project, where timber plantation forestry cover of one acre would approximately generate US dollars 1000/ per year or so. Therefore ultimate governance lies on global interconnection of the countries. Developing risk management strategies are the other responsibility to a government where major natural disasters can be overcome by minimum damage to the community. Earth slides, floods, volcanoes, hurricanes other natural disasters can be estimated by professional bodies and necessary steps could be undertaken. As an example taking hurricanes : the U.S. National Oceanic and Atmospheric Administration (NOAA) The strongest hurricanes in the present climate may be upstaged by even more intense hurricanes over the next century as the earths climate is warmed by increasing levels of greenhouse gases in the atmosphere.USA is harshly criticized by the nations on emission of green house gases in the atmosphere. Common example is USA failed to respond to the Katrina Hurricane wrought on New Orleans: poor management plan for the natural disaster also illustrates the risk management strategies are very poor. Considering Sri Lanka though there were many issues facing and transforming after Tsunami disaster is some what appealing to the western world. By proper strategies imposed on natural disaster Sri Lanka too can win this unbeatable challenges within few years. Though we are blessed with the tropical climate our responsibility towards the environment is not linear. As an example compare to other countries we have comprehensive legal system on coastal zone management laws alone, to safe guard coastal resources. But the appreciable improvement has not bought due to lack of political will on taking effective mechanisms required for implementing and monitoring such laws. Sustainable Way Forward On the challenges Sri Lanks is facing through out there have been various community programs social activities going forward. While been a friend to the environment nation can be build in economically viable too. In the context of these ideas following programs has been imposed by the ministry of Environment. Pilisaru Waste Management programme Piyakaru Purawara Green Cities Programme Ran Derana Programme Gaja Mithuro Programme Wana Senasuna Programme Haritha Gammana Eco Village Programme Jeewa Jawaya Programme Dewa Jawaya Programme Haritha Niyamu Programme Hela Thuru Viyana Programme Major Policies Developed by the Ministry While urging towards the programs Sri Lankan government has imposed practical national policies aiming sustainability National Environment Policy 2003 This aims to promote sound management of Sri Lankas environment balancing the needs for social and economic development and environment reliability. It also aims to manage the environment by combining together the activities, interests and perspectives of stakeholders and to assure environmental accountability. National Forestry Policy 1995 This gives the clear direction to protect remaining natural forests of the country in order to conserve biodiversity, soil and water resources. The forests under the law enforcement of the Forest Department is being reclassified and placed under four management systems ranging from strict conservation, non-extractive use, management of multiple use forests for sustainable production of wood and management of forests with community participation. The National Policy on Wild Life Conservation 2000 The policy urge the commitment of the government to conserve wildlife resources through promoting conservation, maintaining ecological processes and life sustaining systems, managing genetic diversity and ensuring sustainable utilization and sharing of equitable benefits arising from biodiversity. It emphasis the need for effective protected area management with the participation of local communities. National Air Quality Management Policy 2000 The purpose of this policy is to maintain good air quality to reduce morbidity due to air pollution and in turn reduce national health expenditures. National Watershed Management Policy 2004 Policy aims to conserve, protect, rehabilitate, sustainably use and man ­age the watersheds while managing their environment characteristics with the involvement of people. Cleaner Production Policy 2004 The objective of this policy is to incorporate the cleaner production concept and practices into all development sectors of the country. To implement the policy sectoral policies were developed for health and tourism in collaboration with the Ministry of Health and Ministry of Tourism. National Biosafety Policy 2005 The policy on biosafety set the overall framework in which adequate safety measures will be developed and put into force to minimize possible risks to human health and the environment while extracting maximum benifits from any potential that modern bio technology may offer. National Air Quality Management Policy 2000 The purpose of this policy is to maintain good air quality to reduce morbidity due to air pollution and in turn reduce national health expenditures. National Policy on Wetlands 2005 This policy seeks to give effect to National Environment Policy and other relevant national policies, while respecting national commitments towards relevant international conventions, protocols, treaties and agreements to which Sri Lanka is a party. National Policy on Sand as a Resource for the Construction Industry 2006 This policy statement reflects Sri Lankas constitutional, international and national obligations, including the Mines and Minerals Act No. 33 of 1992, the National Environmental Act of 1980, the Coast Conservation Act of 1981 and other relevant legislation, regulations and policy statements. This dignifies the effectively manage sand resource on the construction and keeping a better reserve for future generations. National Policy on Elephant Conservation 2006 Widely knowing conflict of elephants enforced the government to implement this policy. This natural creature interconnected with Sri Lankas history, culture, religions, and even politics that it would be difficult to imagine the island without it. Therefore the present policy was developed to ensure the long-term survival of the elephant in the wild in Sri Lanka through the easing of the human-elephant conflict. National Policy on Solid Waste Management To handle the serious issue of solid waste management ministry recognized the need for a national approach to handle this. Therefore National policy on Solid Waste Management has been prepared to ensure economically feasible environmentally sound solid waste management for the country through provincial and local authorities. This policy focuses on areas to ensure environmental accountability and social responsibility of all waste generators, waste managers and service providers, to actively involve individuals and all institutions for sound solid waste management practices, to maximize resource recovery with a view to minimize the amount of waste for disposal and to minimize adverse environmental impacts due to waste disposal to ensure health and well being of the people and on ecosystems. Sri Lankan Implementing Agencies Department of Forest Conservation The Forest Department (FD) was established in 1887. Over the years many initiatives have been taken to minimize the rate of deforestation by effective application of the provisions in the Forest Ordinance. Department of Wildlife Conservation The Department of Wildlife Conservation (DWLC) was established in 1949 and entrusted with the overall conservation of fauna and flora of the country and the maintenance of its diversity. Central Environmental Authority The Central Environmental Authority (CEA) was established in August 1981 under the provisions of the National Environmental Act No. 47 of 1980, which was later amended in 1988 and 2000. Marine Pollution Prevention Authority Marine Pollution Prevention Authority contribute to protect the marine environment from ship based and shore based maritime related activity, to comply with International and national obligations by promulgation of laws and regulations. Geological Survey and Mines Bureau (GSMB) Geological Survey and Mines Bureau (GSMB) was established in 1993. It is mainly involved in promoting the conservation and management of the mineral resources of the country. It seeks to ensure that the mineral potential is realized for the benefit of the country and the minerals are extracted in an efficient, safe and environmentally sound way. State Timber Corporation The State Timber Corporation was incorporated in 1968 under the provisions of State Industrial Corporation Act No. 49 of 1957 for the purpose of extracting timber from the forests, conversion of such timber into sawn timber and finished products, sale of logs, construction of forest roads, operation of timber and firewood sales depots, and manufacture and marketing of any by-products from timber. Sri Lanka Wildlife Trust (WT) The Wildlife Trust of Sri Lanka (WT) is registered as a charitable Trust, in 1991 under the Trust Ordinance No. 1552 and the Code of Intellectual Property Act No. 52 of 1979. Conclusion While laws policies imposed, Sri Lankan government is boosted on all the blooming programs. However common conflicts on human nature issues still and prevailing situation in most of the rural areas. What we can think after all the authorites acts imposed? Some of the other issues created by the Convention Protection of Natural forests in Sri Lanka due to poor fund requirements. Therefore government should please the international bodies agencies to gain aid for the environmentally sound projects. Normally it is a norm that Sri Lankan government will not enforce forest conservation if it didnt come under a condition of a grant. But Non government agencies also impact some of our natural genetic resources by way of many projects developments. Some countries are strict on most of there genetic materials and keep the biodiversity sites under military support. As an example The killing of two Indonesian tribals who tried to enter to COMODO National Park is a popular story to show how they treat the people in biologically valuable sites. But some of the their approach of removing people from the forest and buffer zones are not an applicable option for Sri Lanka. In they recent past it has been noticeable while the laws regulations there people will act on the same manner where there need filled. Governement t therefore can be a practical partner in all ends take part on the conservation protection the environment where immensely keep pressure on the authoriting agencies to inject the attitude to the people. As a country we have to have policies and laws to protect the alienation of forest resources to stop pirating the genetic material, plant serum, plant species or the traditional knowledge. Therefore government should ensure above main objectives before entering into any agreement. Sri Lanka has many more way towards a clean nation. By overcoming spreading challenges on environments Sri Lanka is no sooner be the South Asian Miracle.

Tuesday, August 20, 2019

Burger King: Business Communication Processes

Burger King: Business Communication Processes The Burger King is international Fast Food chain was founded in 1953 in Jacksonville Florida. At that time the name is insta-burger. The original founders and owners, Kieth J. Kramer and his wifes uncle Matthew Burns, opened their first stores around a piece of equipment known as the Insta-Broiler. After the original company began to falter in 1959, it was purchased by the Miami, Florida franchisees James McLamore and David R. Edgerton who renamed the company Burger King. After independent for eight years, the company expanding around 250 locations in the United States, when they sold it to the Pillsbury Company in 1967. According to my knowledge the Burger King in New Zealand the previous owner was Dennis Jones and Mark Backhaus and they sold out Burger King to Anchorage Capital Partners Australian Company. Anchorage partner Mark Bayliss become chairman of the New Zealand Burger King operation. My objective in this report is discussing communication process in Sylvia park Burger King. The reason behind this to choose this business because I was working in this company for nearly one year and I was watching day by day communication process ,how it is effective and how it is important for business. Business demographics: Business Communication: business communication is the communication between the people in the organization for the purpose of carrying out business activities. It may be oral, verbal, written etc. In Burger King there is different stages where the communication process takes place ,in internally the communication is MEMOS,BUSINESSLETTERS,E-MAILS, MANUALS ,METTINGS, NEWSLETTERS and these communication are very important in business to met main objective. The communication process in management levels are. That means how communication is occurs in different level of management levels that are following. Top level management CEO and other top level management. Top level manager (area manager) and restaurant managers. Restaurant manager and lower level manager. Restaurant manager Assistant manager Salary manager Hourly manager Team leader Crew The communication process in different station in Burger King: Front counter and order making: in this process, the front counter person take the order of customer and after that trough screen the order maker got message to make a customer order. Drive thru person and customer: when a car comes to drive thru the order taker and customer communicate each other via headphone and speaker and mice. Order making (boat) to the fry station: the cooked product is delivering FRY STATION to the boat PHU (PRODUCT HOLDING UNIT) according to the order requirement by verbal communication. For example if there is order of five BK chicken then the boat person told fry station person please down five chicken if other person says yes then boat person says thanks that is compiled communication process. In our Burger King (Sylvia Park) there is screens in each station for example front counter order, drive thru order, boat station, fry station and boiler station. That means how message is passes from one station to other station. Drive thru and order making: in this process, drive thru person take the order of customer and after that trough screen the order maker got message to make a customer order. Burger King menu board is good example of nonverbal communication process because if customer come to place order first see what he/she want after looking menu board he/she decide what is good meal deal. I have one good example to explain the whole communication process in steps Step 1: Front counter person taking order (verbal communication) between the customer and front counter person. Step 2: Enter order in the system .that is encoding electronic machine that message to front counter to the kitchen screen (decode message in read able form), that is non verbal communication. Step 3: Boat person prepare order and send ordered burger on the level. Step 4: After getting burger the packing person packs the order and gives to customer. So for complete communication process there is various steps and how these steps are important in business communication. Burger King goals: Burger King want to individualize each customers order and provide the fastest service possible that the fast food restaurant aim and provide good customer service. Burger Kings policy is to give the customer many choices and to accurately and quickly provide whatever the customer chooses for example our restaurant menu board provide customers graphical communication. Burger Kings procedures are also consistent with their goals. In order to individualize each order they provide customers with many options when ordering. Some options include fries or onion rings, cheese, bacon, mustard, ketchup, mayonnaise, lettuce, tomato, pickles, and onion. The customer can pick any combination of these options that they desire, such as different meals of beef burger, chicken burger and salad burgers. One employee takes the customers order, the customer then moves down the line where another employee is preparing the order. Meanwhile, the original employee is taking another customers order. Customers also get their own drinks while they are waiting for their meal. This makes service much faster in that employees do not have to prepare drinks or provide refills. The climate at Burger King was very pleasant and customer can enjoy their meals by watching television at dining room. The restaurant was very clean and there were no loud noises from the service area. They also provided relaxing music for customers to listen to while dining. Burger King possessed more than adequate communication and leadership. Employees gave the customers feedback on their orders. Each customer received a receipt, which enabled them to double-check their order. The employees also read the order back to the customer before handing them the order. In terms of leadership, a manager does visit to every station and he is taking order and coaching staff in proper way. FOR EXAMPE he is do supervision every station and communicate every team member so everything goes in proper manner. Burger Kings culture and ethics: Burger King culture means how improving ethics in organisation that means moral rights and wrong of any decisions in Burger King. How people behave in organisation for example in our Burger King company had made some rules and regulation so all the staff should follow those rules, and how all the staff behaves with each other and how they behave with customers. By providing staff proper training to maintain company values so that all member of the organisation should learn proper way of work. For example in the Burger King the company setting standard of all food and safety like temperature , holding time of all products, and the culture of Burger King includes standards ,language ,way of behaving, way of communicating, way of dressing . Standards: setting standard of products temperature, holding time and the entire staff member follow these standards. Language: we have different staff form different culture and ethics values but at work place all the staffs speaks only English language. Dressing: company having dress of all staff so that dress communicates any one is working in Burger King. Way of behave: every staff behaves politely and friendly. Management of knowledge resources: According to that concept knowledge management how the knowledge put in practically and how it is good for any organisation. So for this first decide what organisation objective is. For our Burger King the main objective is providing good quality of fast food and good customer service to achieve this objective there are some steps. Manager should have good knowledge of food. Good quality of food Good cooking equipment. Trained all staff in proper way All staff should follow rules in fast food organisation Provide latest technology equipment and sharing that knowledge with staff and how effective it is. To trained staff how to sale more product by suggesting customer, if customer want only whopper burger then suggest him buy meal its cheaper. To share knowledge of new equipment to all staff. Group dynamics: Is the study of groups, and also a general term for group processes. Relevant to the fields of  psychology,  sociology, and  communication studies, a  group  is two or more individuals who are connected to each other by social relationships.  Because they interact and influence each other, groups develop a number of dynamic processes that separate them from a random collection of individuals. These processes include norms, roles, relations, development, need to belong, social influence, and effects on behaviour. There is some barrier Risking: when taking in group how much a person can take risk in communication. Expectations: that means in group what the other people expect from you and how to control your expectations. Avoidance: that means behaviour of a person to do use to avoid, may be that is habit or people can change their behaviour to make more relation with their group. Probing: that means how you explain in group according to the requirement of other member of group. Control: when any one taking in group and other member control you in his way how you feel in that communication. Silence: sometimes it better way to keep silence in group according to the situation. Meeting management: In any business meeting is very important part of communication, and to make meeting run effectively are following points. An effective meeting serves a useful purpose. This means that in it, you achieve a desired outcome. For a meeting to meet this outcome, or objective, you have to be clear about what it is the purpose of meeting. Mostly manager in any organisation call a meeting to discuss something important discussion. Use time wisely: time is a precious resource, and no one wants their time wasted. With the amount of time we all spend in meetings, you owe it to yourself and your team to streamline the meeting as much as possible. So in meeting make agenda, the agenda is what you will refer to in order to keep the meeting running on target and on time. For making agenda some points should be consider. Priorities-what main topic is discuss in meeting. Results-what decisions will be taken. Participants-who are attending the meeting. Sequence-order of discussed topic. Timing-discussion time of topic. Date and Time-when will the meeting take place. Place-where will the meeting take place. Satisfied participants that a sensible process has been followed: Once you have an agenda prepared, you need to circulate it to the participants and get their feedback and input. Once in the meeting, to ensure maximum satisfaction for everyone, there are several things you should keep in mind: If certain people are doing conversation, make a point of asking others for their ideas. At the end of each agenda item, quickly summarize what was said, and ask people to confirm that thats a fair summary. Then make notes regarding follow-up. Note items that require further discussion. Watch body language and make adjustments as necessary. Maybe you need a break, or you need to stop someone from speaking too much. Ensure the meeting stays on topic. List all tasks that are generated at the meeting. Make a note of who is assigned to do what, and by when. At the close of the meeting, quickly summarize next steps and inform everyone that you will be sending out a meeting summary. Stakeholder: The Burger King manages to communicate with all stake holders with who are directly and indirectly linked with the organisation. Management and employees: they also communicate with Burger King their jobs, pay and working hours etc Customers: customers are also communicating with organisation when they buy any product. Supplier: different supplier can communicate with organisation such as bakery supplier, beef and chicken patty supplier, salad suppliers, equipment suppliers all are communicate according to their requirement. Banks: company communicate with banks, directly transfer money to company account by using eftpos (electronic device). Financial organisation: provide finance to an organisation. Government: the government tax policies especially Inland Revenue communicate with organisation to pay tax according to sales of organisation. Trade unions: these unions are communicating with worker of organisation to provide laws and rights of worker. City council: communicate with organisation that business runs according to government standards and providing good quality product. Networks: In our Burger King there various methods of communications such as telephone, fax, internet, E- mail, etc. There are two types of networks LOCAL AREA NETWORKS (LANs): where all the electronic machines are connected with each other and close to each other. WIDE AREA NETWORKS (WANs): where computer communicate with each other via telephone lines or wireless transmission. Some examples of networks in Burger King are: Minder: Thats electronic device which connected with PHU (PRODUCT UNIT HOLDER) calculated which product is expires after a certain limit so the screen of minder communicate with staff which chicken patty is expired. Drive thru system: that electronic device which can communicate between Burger King staff and customers. Internet: communicate managers with head office via emails. Telephone: this is also good source of communication in business. Electronic device to help taking order on front counter and drive thru and that system connecting with main computer in the office. Conclusion: To conclude that the communication process takes place in different level in Burger King, like as verbal, and non-verbal and different sources are used to complete this process step by step and how it is effective in the organisation. In our organisation how people communicate with staff, manager communicates with staff, networks used in organisation.

Monday, August 19, 2019

Teaching as a Profession Essay -- essays papers

Teaching as a Profession Winston Churchill once said â€Å"Kites rise highest against the wind (1942).† Teachers must find enough determination to overcome the adversity, stress, and other factors that might be sending them the message to leave their job, and stick with it. A teaching profession has some positive benefits, but the negative aspects are enough to push people away from a career in this field. Looking in from the outside, a job as a teacher seems ideal. In what other profession do you have every weekend, holiday, and the whole summer off? This is enough to draw a lot of people to the job, but it is not glamorous enough to keep these new teachers around for long and this creates a shortage. There are many reasons causing this shortage of teachers. Among others, stress, lack of respect, and salary are what a lot of the fleeing teachers point to for their early departure from the field. This paper will describe what is going on now in the profession and what the future will bring for the fi eld of teaching. In 1685, St. John Baptist de la Salle originated the training of teachers in France (Columbia Encyclopedia). Teaching has kept growing ever since this time, spreading all across the world. In the colonial period in America, the only requirements for teaching in the lower schools were a modicum of learning and a willingness to work in what was then an ill-paid, low-prestige occupation (Columbia Encyclopedia). The teaching profession is still somewhat looked down on, but it keeps improving with the ever-changing technology. Why teachers are on their way out Teacher retention rates have been on a â€Å"see-saw† for a few years now. According to a survey conducted by National University, reductions in class size, ... ... 2003 from http://www.new-teacher.com/salary.html Potter, Patricia E., Swenk, Dr. Jean, Schrup, Dr. Marie, Smith, Hoyt, and Weekly, Sarah. (2001). The National University Teacher Retention and Attrition Survey. Retrieved March 6,2003, from http://www.nu.edu/newevent/teacher-retention-survey/pdf/teacher.pdf Bajunid, Ibrahim Ahmad. (2003, February 16). Redefining the Teaching Profession. New Straits Times-Management Times. Barry, Paul. (2003, January 16). Trainees Prepare to Take the Heat. Coventry Evening Telegraph. Education Week. (2003, February 21). Teaching as a Profession. American Education’s Online Newspaper. Retrieved April 28, 2003 from http://edweek.org The Associated Press. (2003, January 29). Report: Teacher Retention Biggest School Woe. Retrieved March 10,2003, from http://www.cnn.com/2003/education/01/029/teacher.shortage.ap

Sunday, August 18, 2019

Homosexuals and James Baldwins Role in the Civil Rights Movement Essay

During the Civil Rights Movement, James Baldwin wrote many articles and essays on racial issues. His unique and powerful style invoked the thoughts of many people. What also made Baldwin stand out from others was his homosexuality. Baldwin wrote several essays and novels that had a homosexual theme rooted within the story. It was through this method that Baldwin was able to express his homosexuality and at the same time present a view of black culture that was highly unacceptable during that time period. His works gave him much widespread attention but essentially he was not recognized as a prominent leader of the movement. This was a result of stereotyped images of homosexuals and the desire for African American men to align themselves with the image of being powerful and very masculine. Because African Americans were in the struggle for equality and power here in America, to have a homosexual, who is stereotyped to have effeminate features, might prove detrimenta l in the drive for equality. There were a lot of things going on during the 1960s. The Civil Rights Movement was in full steam and the push for African American quality was greater than ever. The mass of appeal for protest was overwhelming and it spread to other causes as well. Movement could be found in other minority groups, women, and homosexuals as well. This period in time was unique because change was being encouraged and many people took advantage of it. James Baldwin was no exception to this motion of change. During this time period he produced many essays and novels, some of which contained a homosexual theme. He was bold in his move because he was one of a few among many who dealt with the topic. It was only until r... ...among other writers in the literary circle and in a sense became a leader that way. In more recent times, Baldwin has been given much praise for his work, he fueled other writers to follow suit and write about issues like race and sexuality. Hopefully his works will continue to be passed on to others and will open the minds and hearts of many. Works Cited Boykin, Keith. One More River to Cross New York: Anchor Books/Doubleday, 1996. Holland, Sharon P. â€Å"(Pro)Creating Imaginative Spaces and Other Queer Acts: Randall Kenan’s A Visitation of Spirits and Its Revival of James Bladwin’s Absent Black Gay Man in Giovanni’s Room.† McBride 265-87. McBride, Dwight A., ed. James Baldwin Now. New York: New York U P, 1999. Spurlin, William J. â€Å"Culture, Rhetoric, and Queer Identity: James Baldwin and the Identity Politics of Race and Sexuality.† McBride 103-21.

Comparison of Film and Book 1984 :: essays research papers

Comparison of a Film and Book After reading the book and watching the movie 1984 there were similarities and differences between the two. The novel is about manipulating people in believing in something that isn’t really there and about erasing history. Both the book and film focused on: authority, government, and war. The book and film follow the theme of conformity to control society. Authority was used as a form of intimidation between the working class societies and to keep society from corruption. The authority figures mentioned in the book and film were the thought police, â€Å"Big Brother†, and the tele. The thought police were in charge of capturing the people who did things that were forbidden and against the laws of the government. Some of the laws that the society couldn’t go against were having impure thoughts, overthrowing the government, and not loving or believing in â€Å"Big Brother†. In which committing these crimes are punishable by death. Authority was used to conform and control society. The government portrayed in the book as well as in the film is referred to as â€Å"Big Brother† the mastermind of establishing a totalitarian government. A totalitarian government is a single party that rules over everything and is superior to everyone. The totalitarian government was created to prevent corruption in the society and keep the people believing in what â€Å"Big Brother† wants them to believe. â€Å"Big Brother† kept the society in believing his reality by intimidation and brain washing. Also the lack of privacy was enforced by the use of surveillance like system known as the tele. The involvement of the government helped in conforming and controlling the society. The war contributed to making the working class society believe that they were doing they’re part in helping â€Å"Big Brother† stop corruption and keeping the society in an orderly state. Big Brother manipulated the society by making up a war using previous pictures and images of a war that happened years ago. The war was also used to erase existing history that the government did not want the society to know. Furthermore, the war was used to keep the government and economy as the basis of power and maintain the balance of â€Å"Big Brother’s civilization†. The war mentioned in the film and book led to a conformed and controlled society. The film and book 1984 focused on the theme conformity to explain how society was controlled by mentioning the enforcement of authority.

Saturday, August 17, 2019

Grade graduation speech

You know, I never expected to be standing up here but here I m, giving this speech and probably doing a terrible Job at It because If you couldn't tell, I'm pretty nervous. But thanks to NAMES, It pushed me out of my comfort zone and onto this stage In front of all you wonderful people. Succeeding from middle school Is no easy task, looking back It surprises me that I even made It this far. A famous author, Theodore Roosevelt, once said, â€Å"A man who has never gone to school may steal from a freight car; but If he has a collage education he may steal the whole rally road. Even though we have a while to get a collage education, we've made It here, to the end of 8th grade. Just like a rail road the train has to be set on a good track, just like our education. So far for this 8th grade class, our tracks have been fantastic ever since we first started our journey. Our first stop was 6th grade. New building, new people, and it were a whole new environment. New fears emerged and I reme mber feeling like a fish out of the sea.The year went by and our next stop was 7th grade, which the teachers have been preparing us for. We came back much more confident than the year before. We looked down at the 6th graders and asked ourselves, â€Å"Were we that short just last year? And by the end of 7th grade, we were on our way to 8th grade. The year started off at a sprint and it seems to have left many of us still trying to catch our breath but 8th grade is also the year we start becoming independent and learn to let go of our guardian's hands.From the moment we stepped foot into this building till the moment we walk out, this Journey has definitely been an unforgettable one for all of us. On this Journey, we have laughed, we have cried, we have argued, we have learned, and we are about to enter into another mile of our journey in a new place. Some of us will go one way, and others another, but at the ND of the Journey we will always have the memories of here, of this schoo l, the memories of our NAMES pride and traditions.As we say goodbye on the last day we sit together as NAMES students, we reflect on what has happened the past 3 years, but also look forward to yet another Journey coming up, high school. 8th grade graduation speech By Maintain-Tastes have been able to accomplish this much without their help. So today, in honor of all am, giving this speech and probably doing a terrible Job at it because if you couldn't tell, I'm pretty nervous. But thanks to NAMES, it pushed me out of my comfort zone and onto this stage in front of all you wonderful people.Succeeding from middle school is no easy task, looking back it surprises me that I even made it this far. A famous steal from a freight car; but if he has a collage education he may steal the whole rail road. † Even though we have a while to get a collage education, we've made it here, to the end of 8th grade. Just like a rail road the train has to be set on a good track, Just since we first started our Journey. Our first stop was 6th grade. New building, new we that short Just last year? † And by the end of 7th grade, we were on our way to 8th

Friday, August 16, 2019

Portrayal of Australian Mining Towns Essay

Arthur Boyd and Oodgeroo, formally known as Kath Walker, both effectively depict their own view of Australia through the painting â€Å"The Mining Town† and the poem â€Å"The Time Is Running Out. † They each present slightly differing interpretations of the country based upon their altered perspectives and context. Arthur Boyd presents a vivid and vibrant life of an Australian mining town of 1920 through his painting while Kath Walker aggressively portrays an outraged view of what Australia has become violently outlining the damages caused by European settlement. In Kath Walkers poem â€Å"time is running out† she uses a passionate and forceful tone allowing it to illustrate an Aboriginal perspective of the mining town, which effectively portrays her view of Australia. â€Å"The miner rapes the heart of the earth† the use of the word â€Å"rape,† describes a traumatic and violent action. Kath Walker uses this aggressive quote to start her poem essentially stating the miners are ruining the natural part of Australia. She then proceeds to say â€Å" With this violent spade† meaning the spade the miners are using is killing the earth. â€Å" Stealing, bolting her black blood. † The use of a metaphor in this quote depicts the miner taking the black coal from the earth. She then personifies the earth to exemplify that the Europeans are destroying the natural beauty of Australia â€Å"for the sake of the greedy trade. † Kath Walker demonstrates her disappointment throughout the poem in the European culture of Australia and is horrified by what the country has become. She effectively conveys her view of Australia. In the second part of Kath Walkers poem she proceeds to use a patriotic and again a violent tone to portray her view of Australia. She challenges upon all Aborigines to take a stand against the violent nature on the earth caused by the foreigners. The repetition of â€Å"violence† â€Å"he knows violence† â€Å"will be violently written† â€Å"make the violent miner feel† exaggerates her perspective of Australia by portraying Australia as a terrible violent country. Throughout her poem she over exaggerates the terrible wok of the miners and at the end of her poem she hypocritically gives a violent message of retaliation against the miners â€Å"to defend their timeless land. † â€Å"Come gentle black man† she creatively changes the audience’s state of mind by showing that the aborigines are the victims and are innocent. Kath allows the audience to feel her frustration with the use of her aggressive tone and adjectives essentially providing the audience with not only Kath’s view of Australia but also the whole Aboriginal community. It is because of Kaths poetic devices and techniques which allows her to present her perspective of Australia from an Aboriginal point of view. Her aggressive and serious tone, shows her passion and love for the nature of the country. She also spreads a message of violence of retaliation and revenge on the European miners who are destroying nature in Australia all for â€Å"the filthy dollar. † Therefore I think that the poem most effectively conveys a view of Australia rather than the photo.

Thursday, August 15, 2019

Case Study UMUC Haircuts Essay

Myra Morningstar is the owner of the small business, UMUC Haircuts. It is a small shop in the college campus area and Myra is looking to expand her business to meet the needs of customers. In order for her to be successful in her new adventure she will need to consider the needs of her customers, use of technology, and competition with the new local competitor. Barriers to entry in the Hair Care industry are very minimal. When it comes to barbershops and salons, there are a few already in the area with a couple more potentials. High customer volume creates much competition in the market. The only barrier to entry is licensing. Barbershops and salons must have a business license along with a few permits (Barbershop Business Guide, 2014). The fixed costs are minimal and no special products are needed. Loyalty to barbers and hair stylists is moderate and incentives to use a particular provider are almost non-existent. The market is close to saturated and this particular area will soon become highly competitive. Threats of substitutes for UMUC Haircuts are moderate to low. Women are typically very particular about their hair style and cosmetics. These are items that can create repeat customers; once you accommodate a customer, they’ll be coming back again and again. With the young and low income college students, this may vary slightly more but fashion is always going to be important to most women. Men like convenience and normality so same as women, accommodate them and they’ll come back. Buyers don’t have much bargaining power in the hair care industry because there are so many of them. Almost every person gets their hair cut and usually several times a year. Thus there is a large market of clients for salons and shops. Customers can range from two years old to ninety years old. Even though the costs of switching to a different salon are very low, people are creatures of habi t and will normally stick with one salon or barbershop. Most people who cut their hair regularly and pay for high service will have developed a loyalty to their stylist. Buyers have most, if not all, of the power in this market so it’s important for shops and salons to differentiate and stand out. Suppliers in this market have a low bargaining power. Barbershops and salons are going to be the ones pushing and promoting their products. Shops and salons are free to choose which brands they carry. It is the suppliers’  responsibility to convince the salon to carry their brand, either through discounts, sales, promotions, or other things that benefit the salon. There are enough different brands of hair care products for the supplier power to have relatively low bargaining power. With Hair Cuttery about to set up shop and the few others that are already open for business, it is very hard to gain substantial market power in this industry. There will probably never be a monopoly in the hair industry. The competition amongst salon s and barbershops is moderate to high. Not one company dominates the industry. Besides the spa across the street, most are comparable in prices. The biggest competition will probably be the Hair Cuttery with it being so close and them offering hair care to both men and women. UMUC Haircuts will use operational effectiveness to improve the manner in which internal business processes are executed. Operational effectiveness will help boast the number of customers almost instantly. This will ensure no chairs are empty for any large amount of time and will also cut down the wait time of walk-in customers. Operational effectiveness will decrease Buyer power because there will now be open chairs for walk-ins or a maximum wait time of 15 minutes coming to UMUC Haircuts. Customers that choose to return will be remembered by staff and their past visits will be logged which, will make the customer feel important. Supplier Power will remain the same as before, with the amount of hair care products available. UMUC haircuts will have the power to choose where to buy their supplies from, whether they choose to buy in bulk for a better price or go with top of the line products that will be more affordable to UMUC due to the increase in sales and customers. The threat of substitute products will be low because the customers will be getting what they want from UMUC. Customers usually look to substitute products when there is a price increase on their normal product, their product is no longer available or they have to wait for what they want. Consumers like instant gratification and that is what UMUC will offer their customers. The threat of new entrants is high and will continue to increase. Improving operational effectiveness won’t stop new salons and shops from popping up but it will help with keeping the customers loyal. If they like the way the business is being run and that they are being put first then they won’t run at first signs of a new shop or salon in town. Rivalry will always be high in this industry due to the amount of salons and shops and  how easy it is to enter into hair care. Innovation and always putting the customer first/customer service are a couple things to help stay ahead of competition. UMUC Haircuts will need to continue to stay ahead of the times with updated technology. UMUC has a few daily processes that need to be improved upon. The daily process that UMUC will tackle is the customer information not being logged effectively and efficiently. By adding a computer to organize and store this type of information, it will help UMUC Haircuts a great deal especially with customer service. Remembering customer’s names can go a long way especially if they staff is able to view their information before an appointment and greet them with a hello and a summary of their last visit. STRATEGY FOR COMPETITIVE ADVANTAGE: With the use of technology and adding computers, UMUC Haircuts can achieve Operational Effectiveness PROCESS TO BE IMPROVED: Tracking customer information through a computer program to achieve greater customer service. REFERENCES Barber Shop & Salon Business Guide. (n.d.). Retrieved November 1, 2014. Website. http://business.baltimorecity.gov/BusinessGuides/BarberShopSalon.aspx Porter’s Five Forces in the Hairdressing Industry (in details). (n.d.). Retrieved November 1, 2014. Website. http://www.hairbrained.me/profiles/blogs/porters-five-forces-in-the

Wednesday, August 14, 2019

Intercultural Competence

10th May 2011, London: Following several incidents involving the police and members of the public of different cultures, religions and beliefs the country has decided to educate the police force and publish a handbook that is designed to give officers a better understanding of the needs and expectations of the people in the area. This handbook will relate to everyone from asylum seekers and ethnic minorities to travelers, homosexuals and people with disabilities. The councils Head Officer in Diversity issues said, â€Å"It is crucial that the police in Britain understand and are aware of the different cultures involved in the community that they serve in order to improve the service and trust for the people we are protecting†. One incident that caused a lot of media attention to the way that the British police force handles multicultural and diverse members of the public occurred last year in Essex County when a Muslim woman was arrested and the police officer proceeded to search her for concealed weapons. For Muslim women this is very disrespectful to be searched by a man, who later requested that she remove her headscarf so that he could see her properly. It is incidents like this that are completely cruel to someone with different beliefs than the police officer. After the media had heard about the way this individual was mistreated the police officer involved said, â€Å"I had no idea that I was disrespecting her religion or her beliefs and I would have never acted in that manner if I was aware of the vast differences†. This is why the need for a handbook and more cultural education for the police is necessary to run a more effective police service. Another incident that backs up this handbook was the documentary filmed by the BBC called ‘The Secret Policeman’ (2003) which investigated the police force in Manchester and the large amount of racism displayed during the show, typically referring to Muslim and Middle-Eastern members of the public as ‘Pakis’. The documentary shows another side of the police that Britain was not aware of, and a particular Junior Officer said a shocking statement, â€Å"A dog born in a barn is still a dog. A Paki born in England is still a F****** Paki†. The documentary caused an uproar and the police were forced to take action as the public was no longer comfortable being monitored by such people. The journalist responsible for covering the story; Mark Daly personally went undercover in the Manchester police force and recorded racist behavior with hidden cameras. Five years later (2008), Daly went back to the police and collected surveys from multicultural members of the force to see if the racism issue had improved, what he discovered yet again was severely disappointing, â€Å"this person in particular says he is treated as a slave purely because he is Black†. Other issues came up such as never being promoted based on race, being treated worse than in the 60’s, and that more than 72% of all police officers in Britain had experienced racism at work. The Secret Policeman’ had hours of disgraceful police behavior recorded and really caused the public to be aware of who they are being served by, leading to a huge loss of trust and respect for the entire police force in Britain. This alone was a potentially dangerous situation for the crime rate in the UK. Not only were the police in the UK acting in a racist manner towards members of the public but also towards other police officers. According to the documentary, each police department in the UK has a required percentage of ethnic minorities that should be involved in the force, however this percentage was not met by any of the police departments. Another survey shows that 50% of Ethnic Minorities that join the police force last less than 6 months, compared to 85% of white officers. The racism occurring amongst the police force members was shown to be very severe and involved extreme racist references to the Ku Klux Klan. This type of discrimination towards anyone is truly unacceptable and only proves how much the police truly require some further training in respecting, understanding and dealing with cultural differences. The entire country could benefit from a handbook on intercultural sensitivity, as it would create a much better environment for every community in Britain. The BBC documentary ‘The Secret Policeman’ (2003) explores racism in the police force, however there is still a large amount of racism amongst the general public. This was proven from another documentary also conducted by the BBC ‘Racism in Multicultural Britain’ (2009) where a Middle-Eastern couple went undercover in a housing estate in Bristol. They were targeted by the youth of the estate and were constantly discriminated against for being Muslim and an ethnic minority in the community. They were not only verbally abused but also physically from having rocks and punches thrown at them for no good reason but being different. As the United Kingdom continues to attract immigrants due to the better opportunities for education and employment the police force needs to adapt. This handbook hopefully symbolizes the acknowledgement for this change and will lead to the entire country becoming more interculturally competent. As more and more people in and outside Britain become aware of the racist issues in the country there will be more action taken to help communities accept and respect other ethnic groups. In the future, discrimination should be eradicated and no longer accepted in British culture. References: ‘The Secret Police man’ (2003, October 24). Racism In U K Police Force. YouTube . Retrieved May 14, 2011, from http://www.youtube.com/watch?v=J_GWy82olhw&feature=related ‘Racism in Multicultural Britain’. (2009, October 21). Racism in Multicultural Britain. YouTube. Retrieved May 14, 2011, from http://www.youtube.com/watch?v=y8e6lS7T9yI

Tuesday, August 13, 2019

Too Far From Home 'Modulitis' and NGOs' Role in Transferring Essay

Too Far From Home 'Modulitis' and NGOs' Role in Transferring Prepackaged Reform - Essay Example There are further limitations which affect the operations of NGOs and GROs worldwide. These organizations are fundamentally community-oriented and politically active which depicts their obligation towards the society. However, critics say that with due course of time, the organizations have been immensely influenced by institutionalization, modernization and also corruption. With an in depth perspective, it can be argued that NGOs and GROs in the modern context are highly affected by both the micro and macro economic factors. As explained by Edward and Hulme, the operations of NGOs are strictly concerned with the macro-level changes in the socio-demographic characters. Their explanation in "Too Close for Comfort" also examines the dependency level of states on the NGOs rather than the interdependency between the two. Considering the various limitations of the study in terms of era and subject materials, the proposed theory by Edward and Hulme certainly requires to be prolonged in the modern phenomenon regarding the operations of NGOs. Bibliography Steiner-Khamsi, G. â€Å"Too Far From Home? 'Modulitis' and NGOs’ Role in Transferring Prepackaged Reform†. Current Issues in Comparative Education. Volume 1.

Monday, August 12, 2019

Company Resources and Capabilities of Abercrombie and Fitch Case Study

Company Resources and Capabilities of Abercrombie and Fitch - Case Study Example In the following intangible assets i.e. human assets and brand and image assets of company are described.Human assetsAbercrombie and Fitch as a big retailer of clothing recruit the young boys from colleges, as they look like the catalog models. American look is used to judge the personality of a new candidate. Shoppers prefer to buy the products from stores where staff looks as they act in the advertisements. In some respects hiring a good looking person is not illegal but discrimination is found in regards of sex, age and ethnicity. People having retail experience complain as they are not hired; instead of that young good looking people having no retail experience are recruited (Barlow and Stewart, 2006). Brands and imageCompany focuses on the customers’ demands and continues moving along the customers’ value chains. Company targets the youth people aged between 14 and 22 years old to sell the sports and other products. Some important brands of company include as Aberc rombie & Fitch, Ruhel No 924, Hollister Co., Gilly Hicks and Abercrombie. All of these brands are produced ensuring the focus and engagement of customers. Company operates at different segments and caters to potential and existing customers at different stages.This part is focused to see the distribution capabilities and strategic flexibility as capability resources of the company. Distribution capabilities of company to fulfill the orders of its customers as well as other companies are an enhanced feature.